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Shape the future with us. And also your own.

As a driver of innovation, Viega is one of the most important technology leaders in the installation industry. We develop intelligent systems and integrated digital solutions. Quality is incorporated into everything we do. We believe that this is about much more than supplying pipelines. We turn spaces into living rooms: More comfortable. More intelligent. More secure. More sustainable.

Support us as:

Brand Manager

Job-ID: 7143; Location(s): Broomfield, CO 

 

JOB DESCRIPTION SUMMARY

The Manager, Brand Management is responsible for leading marketing initiatives for the Viega Brand in North America.  They work with the cross functional team to identify opportunities, recommend solutions and implement programming to drive the business. Candidates need to have a strong foundation in business fundamentals and be proficient in understanding and applying marketing metrics.

 

This role reports to the Director of Marketing and has a direct report.

 

JOB DESCRIPTION DETAILS

Responsibilities:

As a leader on the marketing team, you are expected to model our Viega Values, build the culture of the marketing department and mentor junior team members.

Build a deep understanding of our target audience (Wholesalers, Contractors etc.).

Collaborate with Customer Market Insights team to propose and complete research needed.

Understand current business performance; develop strategies and recommend investments to support and unlock growth for our four verticals (Residential, Commercial, Industrial, and Marine).

Lead, develop, and execute national and regional marketing plans.

Collaborate with Counter Marketing Manager to execute customer specific executions.

Provide strategic direction to internal design team and external agency network (includes writing creative briefs, evaluating programs and creative, and problem solving).

Analyze mid and post program data and recommend/implement changes to optimize programming.  Proactively share results with key stakeholders

 

Other

Attends meetings as required and/or assigned

Performs other duties as required and/or assigned

Will be required to travel up to 25% of the time

Complies with the safety rules and guidelines

 

 

REQUIRED QUALIFICATIONS

Knowledge, Skills and Abilities

Strong business acumen.  Understand the P&L and how marketing metrics relate to financial performance.  Be able to recommend investments based on business fundamentals and marketing principles

Ability to provide strategic direction for program and creative development including briefing, program and creative review

Understanding of advertising claims and ability to evaluate risk

Ability to manage multiple projects and timelines

Ability to effectively communicate with all levels of the organization, both verbally and in writing and effectively present in front of customers

Ability to manage stakeholders, engage and enlist support from, and build trust with, other functions

Strong analytical skills.  Able to gather and interpret data, turning data into insights and insights into action plans.  Ability to find alternative data sources when data is not available

Ability to solve problems and execute innovative solutions

Working knowledge of computer programs including Microsoft Word, Excel, Outlook, PowerPoint

 

 

Education, Certification/License & Work Experience

Bachelor Degree in Business Administration/Marketing.  MBA Preferred

8 10 Years experience with at least 3 years in a general management function (e.g. brand or product management) and at least 3 years in a marketing role

Experience leading multi-million dollar advertising campaigns (with a mix of on and offline tactics)

Trades/Industry experience a plus

Equivalent combinations of education and experience may be considered.

 

EOE

 

Your contact person:

Sandra Brady  -  SANDY.BRADY@VIEGA.US -  

The future needs people like you to shape it.

Apply to Viega now.


Nearest Major Market: Denver